ARC Discussion 3

Monday, September 17, 2012

Jenni, Sharon and I spent some time today looking on YouTube to find similar companies who have promotional videos that can speak to their business. the best one we found was from a company called Edge Link. The video was dynamic, personable, and professional. They were able to discuss their mission statement, corporate beliefs, and speak to services offered. Though they do have more people then Tamra does, this is something she could do to help market herself and her company, it would just be a shorter video.

We also continued to look on YouTube for videos of video resumes, interviews, and social media marketing strategies. as the week goes on we will continue to look for more videos to show to Tamra and the possibilities that are out there for her.

Finally, we also started to tackle the word "consultant." Tamra had said that she would like to change this word out for another. one that is more functional and in line with what her business needs are. We have started to make a list of words that could replace consultants and would speak to the job(s) these people would be doing for her clientele.

Posted by Derrick Stumpp at 2:52 PM